Instagram is testing a new AI-powered feature to make commenting on posts faster and more convenient. But what exactly is this feature, and how might it change the way you use the app?

Instagram’s New AI Comments Feature

Instagram is experimenting with a new feature that auto-suggests comments specifically for posts you’re viewing.

First spotted by app researcher Jonah Manzano, this feature introduces a ‘pencil with a star’ icon next to the comment box. When tapped, it provides quick, natural-sounding responses relevant to the content, allowing users to comment without typing out full responses.

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How Does It Work?

The AI analyzes posts to generate several suggested comments designed to sound natural and conversational. Similar to Gmail’s smart replies or LinkedIn’s quick suggestions, Instagram’s new tool aims to streamline interactions and enhance convenience, especially for busy users.

Why You Should Care?

• Saves Time: Quickly engage with content without lengthy typing.
• Boosts Interaction: Makes it easier to interact, improving your visibility and presence.
• Enhanced Convenience: Great for users who struggle to craft comments quickly or frequently.

Potential Drawbacks

Some users are concerned that AI-generated comments could lead to less authentic interactions, potentially diluting genuine social connections. Balancing the ease of AI with the authenticity of personal interaction remains an ongoing discussion.

Should You Be Concerned?

Instagram is still testing this feature, which means user feedback will significantly shape its future. Whether the AI comment suggestions become a regular part of Instagram depends largely on how users respond during this testing phase.

This feature joins other recent Instagram tests, including AI-powered create tasks in DMs and Blend Reels.