You spend time making the perfect TikTok—viral idea, killer editing, and even a trending sound. And after all these efforts, when you post, there’s not much to look forward to. A handful of views, maybe a couple of likes. Disappointing, right?
But here’s the thing: TikTok isn’t only about good content—it’s also about getting it seen. Trending TikTok hashtags help with that. When used the right way, they push your video to the right people, improve engagement, and help you land on the For You Page (FYP).
But there’s a catch – not all TikTok hashtags have the same impact for your profile. Simply adding on #FYP to your captions won’t magically make your video go viral. You need a strategy. And that’s exactly what we’re diving into—the best hashtags for TikTok for 2025 and how to use them the right way. Let’s get into it!
TikTok hashtags are keywords or phrases preceded by a # symbol that categorize content and help users discover videos based on their interests.
For example, if you post a dance video and use #DanceChallenge, people searching for dance content can easily find it. If you’re a small business owner, hashtags like #SmallBusinessLove can attract potential customers.
Using the right hashtags means more views, more engagement, and more followers. It’s that simple!
For reference: here’s a screen grab of a hashtag on TikTok. We can see that #greektok has shows 40.3K posts and is a very popular TikTok hashtag.
You must have wondered why some of your TikTok videos blow up while others barely get seen. That’s where hashtags for TikTok videos step in. These tags play a key role in boosting visibility, but their real power lies in helping the right audience find your content.
Here’s why you should use them:
That said, using best hashtags for TikTok alone won’t make your video go viral.
You’ve probably seen content with no hashtags get millions of views—that’s because high-quality content is still the numero uno deciding factor. Hashtags give your videos the best chance to be discovered, but engaging, scroll-stopping content is what keeps people watching.
To make your TikTok videos stand out, I have put together a helpful list of trending hashtags. But keep in mind that trends change often. You need to be flexible and update your hashtags regularly.
Try out various mixes of general and niche hashtags. This will help you see what connects best with your target audience. Also, look at the trending TikTok hashtags in the app for the latest updates.
Just to summarize, here are the TikTok hashtag categories you will find below:
The top TikTok hashtags show what is trending now and grab the attention of a broader audience. When you use viral hashtags, make sure they relate to your content. This way, you won’t confuse viewers. It’s smart to mix viral TikTok hashtags with more focused ones. This helps you connect with both a big group and a specific audience.
Here are some trending TikTok hashtags to use more often:
Earning a popular spot on TikTok’s “For You” page (FYP) is what many content creators want. While there isn’t a guaranteed way to get there, using some top TikTok hashtags can help. Check these FYP-related TikTok hashtags below:
If your goal is to boost overall profile visibility, you need to focus on getting more views. With more views, you will automatically be able to get more likes, comments, and shares.
Here are some best TikTok hashtags that can smartly get you more views:
If your view count is fine, but the engagement rate is low, you need to get your content in front of the right people. Try incorporating a few of these trending TikTok hashtags in your content:
TikTok has a lively dance community that is all about creativity and going viral. Using popular TikTok hashtags linked to music and dance challenges is a great way to show off your moves.
It helps you connect with people from all over the world and might even make your video go viral. Here are some hashtags to include in your captions:
TikTok has become a place to share fitness tips, workout routines, and motivation. It connects health and wellness lovers around the world. Using the right hashtags can help you reach this active crowd.
When you make your fitness video content, think about including hashtags that show the workout type, fitness goals, equipment used, or special parts of your routine. Here are some examples:
For people who love fashion and beauty, TikTok is a great place to show off your style, makeup skills, and the newest trends. It doesn’t matter if you are a well-known fashion influencer or just someone who enjoys fashion. Using relevant hashtags can help more people see your stylish posts.
If you love cooking, using the right hashtags can help share your TikTok content with food lovers around the world.
In addition to using the below-listed popular hashtags to use on TikTok, you can also try talking with other food creators, joining food challenges, and answering comments on your videos.
For people who love to travel, TikTok is a lively place to show off stunning views, fun adventures, and trips that inspire wanderlust. You can use relevant hashtags to take your audience to fascinating places around the world.
TikTok is well known for short comedy skits, funny sketches, and great entertainment. If you love making people laugh, using these comedy-based best hashtags for TikTok can help you reach more people.
TikTok is a great place for DIY lovers and craft fans to show their projects, tips, and special creations. These DIY and craft-related hashtags are good ones to start with if you want to reach more people who love crafting:
The process of searching top TikTok hashtags is very similar to the process of looking up trending Instagram reels or YouTube Shorts hashtags.
Like on those platforms, hashtags on TikTok will also depend on your niche, audience, and even social media’s ever-changing trends. But if you’re smart about it, you can increase your chances of getting discovered. Let’s check out how.
One of the easiest ways to find hashtags that work is by using TikTok’s built-in search tool. When you start typing a keyword, TikTok automatically suggests related phrases, ranked by popularity. This is a goldmine because these suggestions come from real user behaviour—meaning people are actively engaging with those keywords or hashtags.
But remember, don’t just pick the phrases or tags ones with the highest views. A hashtag with more views might seem tempting, but it’s also highly competitive. Instead, look for a mix of trending and moderately popular hashtags.
For example, if you’re in the fitness niche, you might see #FitTok trending, but a slightly smaller hashtag like #BeginnerWorkout can be better utilized for a more targeted exposure.
Ever noticed that some videos with similar content go viral while others barely get any views? A big reason is hashtag selection. Go to the For You Page (FYP) and look for creators in your niche with consistently high engagement. Watch their videos, check their captions, and note which hashtags they use repeatedly.
But, don’t just copy and paste their hashtag list. Instead, look for patterns. Are they using a mix of broad and niche hashtags? Are they adding location-based tags? If a specific hashtag keeps showing up across multiple viral videos in your niche, it’s probably worth testing in your content.
TikTok’s Discover page is where you will find trending challenges, and these challenges aren’t just for fun—they’re TikTok’s way of driving massive engagement. If you see a trending challenge that fits your content style, jump on it quickly. These hashtags often have less competition in the early stages, giving your video a better chance of landing on the FYP.
Even if you’re not participating in challenges, the Discover page is a great place to spot emerging hashtag trends before they explode. The earlier you start using a trending hashtag, the more visibility your video can get.
If you’re serious about growth, you will have to analyze your TikTok data regularly. TikTok’s Creative Center provides real-time analytics on trending hashtags. You can see how hashtags perform over time, which ones are gaining momentum, and which are fading.
There are also third party social media analytics tools, which helps track which hashtags drive the most engagement for your videos. This data can help you refine your hashtag strategy instead of just throwing random ones in your captions.
You know what’s a common mistake most people end up making? Only using viral hashtags. Sure, hashtags like #FYP or #ViralVideo get tons of searches, but they’re also highly saturated. Your video is competing with millions of others, making it easy to get lost.
Instead, use a balanced mix:
This strategy ensures your videos stay visible for both general and highly interested audiences.
Above-listed methods of finding TikTok hashtags are undoubtedly helpful, but they sure require time and efforts. And if you have other tasks piling on, it can be hard to give TikTok hashtag research the due time and effort deserved.
In such cases, free AI hashtag generators (like one by Vaizle) can come in handy. Vaizle categorizes hashtags based on different categories, and asks you to input a small description mentioning your requirement. Once done, you will get a selected list of top 10 trending TikTok hashtags to use.
🚀 Create high-quality content faster with AI
📈 Increase Likes & Shares with YouTube Trending Hashtags
Social media growth can really slow down sometimes, and most of us are left thinking if we should change our hashtags. And you know the best part, sometimes this strategy works really well and gives your profile the much needed visibility boost.
If you are also in a similar situation, I hope this guide with more than 190 best hashtags for TikTok will be able to ease some of your social media woes.
Try incorporating trending TikTok hashtags into your content, and don’t forget to track down your performance.
Purva is part of the content team at Vaizle, where she focuses on delivering insightful and engaging content. When not chronically online, you will find her taking long walks, adding another book to her TBR list, or watching rom-coms.
Copyright @VAIZLE 2024
