7 Free and Paid Tools to get Your Linkedin ads data into Google sheets

Use Cases
Siddharth Dwivedi May 17, 2024

LinkedIn advertising is a game-changer for businesses and professionals seeking to connect with a highly engaged and professional audience. Yet, effectively optimizing your LinkedIn ad campaigns requires an effective tool that seamlessly exports your LinkedIn Ads data to Google Sheets, creating a focal point for all your campaign metrics.

In this guide, you will read about various LinkedIn Ads to Google Sheet Connector tools, each with its unique features and advantages. We will be comparing these tools highlighting their strengths and drawbacks to help you unlock your campaign’s full potential!

Additionally, you can check out these five Facebook ads to Google sheet connector tools.

How do I Import LinkedIn Ads Data to Google Sheets?

You can import LinkedIn ads data directly into a Google spreadsheet using multiple ways like:

Downloading CSV Files

LinkedIn ads manager allows you to download data in the form of CSV files. You can later upload these files to Campaign Manager and proceed with the data analysis process. 

However, there’s one drawback. While this method is efficient for someone who manages a small-scale single account, it can be quite hectic for medium and large-sized marketing agencies.

Also, you will need to repeatedly download and upload CSV files to get your hands on the latest data. 

Automation 

To skip the hassle of dealing with CSV files, you can automate the data extraction process by: 

1. Writing a Script 

Head to Google Sheets, Extension, and then Apps Script. Here, you will be able to see a coding window where you can write a script to automate the LinkedIn ads data to the Google Sheets transfer process. 

However, this method is only suitable for those who are familiar with the workings of LinkedIn API and have functional knowledge of programming languages. 

2. Using Connector Tools 

For individuals not able to write a data extraction script, there are several connector tools available in the market. 

7 Free and Paid Tools to get Your LinkedIn ads data into Google Sheets:

Let’s have a look at the top 7 LinkedIn ads data to Google Sheets connector tools: 

Vaizle

Vaizle is your effortless gateway to export your LinkedIn data to Google Sheets. With a zero-learning curve and a few clicks, you can analyze your data with this LinkedIn ads connector. 

What differentiates Vaizle is its user-friendly approach: no need to create an account or install a plug-in. Just sign in and link your Google sheet, and you are ready to roll. It empowers you to swiftly analyze your monthly data and enhance your ad trends, eliminating the inefficiencies and time-wasting obstacles that often hinder decision-making.

Key Features: 

  • Vaizle offers real-time data updates without the need for constant refreshes. 
  • You can schedule data fetch for later, as per your requirements. 
  • Select the ad data for a specific campaign or the entire LinkedIn page. 
  • The free tool enables you to export data for the last 30 days. 

How to Use Vaizle?

Step 1: Log in to your LinkedIn account from Vaizle by clicking on the “Sign in with LinkedIn” tab on our portal.

Step 2: Select the ad account for which you want to export LinkedIn ads data to Google Sheets and give access to Vaizle. 

Step 3: Enter the data destination by adding the Google Sheet link and

Step 4. Click on the ‘Export to Google Sheet’ button. 

Actiondesk

Actiondesk offers you a data retrieval solution for LinkedIn Ads by importing it into Google Sheets, requiring no third-party software. 

By integrating with the Google Apps Script platform, you can easily fetch data from your LinkedIn ads. Users can create their own channels to fetch data according to their needs. 

Its DIY approach to data integration makes it highly appealing for users looking to script their own solutions.

Key Features: 

  • Offers pre-built LinkedIn Ad templates, simplifying the process but at a cost. 
  • You can build custom reports and metrics by writing Excel formulas. 
  • Get email or Slack notifications whenever any metric is updated. 
  • Get data from multiple sources in a single dashboard. 

Zapier

Zapier lets you export LinkedIn ads data to your Google Sheets automatically without the need for coding expertise. This versatile platform allows you to automate various tasks, including adding new leads in LinkedIn ads and creating Google Sheets rows for LinkedIn Ad event registration form responses. 

With a wide array of automatic templates, Zapier streamlines these processes, making data management more accessible by operating on a pricing model, making it less budget-friendly compared to some other tools in the market.

However, it comes with a substantial learning curve, which might not be suitable for beginners. 

Key Features: 

  • Offers a wide array of automatic templates.
  • Allows you to pick data fields as per requirements. 
  • You can check for new values by utilizing the search step. 
  • Zapier allows the usage of AI to write commands for Zaps.

Power My Analytics

Power My Analytics is a robust data integration solution that merges Google Sheets with essential LinkedIn Ads marketing metrics, facilitating data manipulation and analysis. 

However, this tool comes at a monthly cost of $124.95, which isn’t very suitable for small-scale businesses and marketing agencies. 

Key Features: 

  • The automated data import feature ensures your spreadsheet reports stay up-to-date. 
  • Allows you to amalgamate LinkedIn Ads data with other marketing sources. 
  • Comes with outage protection to ensure uninterrupted data access. 
  • Power My Analytics can help you create custom formulas and visualized reports. 

GoX.ai

GoX.ai provides a bridge to export your LinkedIn Ads data to Google Sheets via a user-friendly add-on plug-in called Two-Minute Reports. Getting started is a breeze: simply install the plug-in, grant access to your LinkedIn ads, and pick the specific data you wish to visualize. 

A minor drawback, however, is that the plug-in’s updates or automatic refresh scheduling require a bit of DIY involvement.

Key Features: 

  • The plug-in offers data control features to help create customized reports. 
  • You can send automated emails with the Google Sheets report attached. 
  • Allows you to manage multiple ad accounts. 
  • Live data is automatically updated in the Google Sheets. 

Singer

The Singer LinkedIn Ads Tap is a portal to extract LinkedIn app data and transfer it into a structured JSON-based format within your designated Singer Google Sheet target. 

To use this, you will need to familiarize yourself with the process of installing taps and targets. ‘Tap’ is a data extraction script and ‘Target’ is a data loading script. 

However, if you’re not familiar with the concept already, Singer can be a bit complicated to use.

Key Features: 

  • Singer is a Unix-inspired platform with no plug-ins. 
  • You can easily send data between databases, web APIs, files, and queues. 
  • Since it is JSON-based, Singer can be implemented with multiple programming languages. 
  • It is easier to maintain state between data initiation and extraction. 

Portermetrics

With Portermetrics, exporting LinkedIn ads data to Google Sheets becomes effortless. To use this tool,  you need to go to the Google Workspace Marketplace and install the plug-in.

After launching the Portermetrics plug-in in the Google Sheet, you can connect your LinkedIn ad profile and run a query to extract the required data. 

Key Features: 

  • You can choose relevant metrics to create custom reports. 
  • Automatically schedule data refreshes to gain real-time insights. 
  • Lets you automate marketing reports by downloading data from multiple LinkedIn ads. 
  • Multiple pre-made templates to help you create a custom dashboard. 

Author’s Review 

LinkedIn is a great platform for advertising because your ads reach people who are actually able to influence business decisions. As a performance marketer myself, I realize the value this professional networking platform brings to the table. 

However, LinkedIn ads are valuable only if we’re able to analyze the metrics, understand the data patterns, and recognize the strengths and drawbacks of the campaign. For that, we need connector tools that can help transfer LinkedIn ads data to Google Sheets seamlessly. 

There are multiple tools available, some in the form of integration platforms and some in Google Sheets extensions. But none of them offer all the benefits: easy to use, affordable, and quick setup process. 

That’s where Vaizle comes in. With a zero learning curve and a 3-click process, it is user-friendly and comes without the need for any plug-in installations. All you have to do is sign up, provide access, and enter the Google Sheet link. 

In conclusion, while there are several tools that let you export LinkedIn ads data to Google Sheets, Vaizle’s user-friendly free solution allows you to streamline data extraction without the need to code, saving you time and energy. For more in-depth statistics, it also provides weekly and yearly data at an affordable rate of $75/month, making it a compelling choice for data-driven advertising.  

About the Author

Siddharth Dwivedi

Siddharth Dwivedi

Siddharth built two bootstrapped companies from the ground up: Vaizle and XOR Labs. He’s personally managed over Rs 100cr in ad budget across eCommerce, D2C, ed-tech, and health-tech segments. Apart from being a full-time marketer, he loves taking on the challenges of finance and operations. When not staring at his laptop, you’ll find him reading books or playing football on weekends.

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