We listen and we don’t judge–I have subscribed to more marketing newsletters than I can possibly read in a day.
Which means if I see a newsletter subscription box, you bet your money I’m going to enter my email address and wait for the first one to hit my inbox. (Thanks, btw!)
Here’s the thing though–most of these marketing newsletters get boring with fluffy content over time. In the past year, I have read multiple editions that initially caught my attention but became obsolete over time.
But some of them stayed constant and it made it to the list of 8 best marketing newsletters in my inbox right now. Let’s check them out:
(PS: With time, I’ll keep updating this list by adding or deleting more newsletter options for you.)
If you’re someone who’s interested in latest social media trends & news, digital marketing tips, or SEO case studies, here are top marketing newsletters for you:
Social Media Examiner is a great resource for anyone who wants to keep up with social media marketing and latest news. Every issue includes latest updates, an actionable tip of the day, and featured marketing resources.
To make it interesting, they sign it off with a “Did You Know” column that includes a random fact about anything.
And the best part? If you don’t find the newsletter helpful or open it for 90 consequent days, SME automatically removes you from the list!
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Social Media Today is one of those top marketing newsletters that you can’t miss out on for all social media and SEO news. I primarily use it as a source of latest updates across various platforms like Facebook, Instagram, LinkedIn, YouTube, and Reddit.
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There are plenty of things I love about Socialinsider’s newsletter, starting with their name “A Glitch in the Metrics.”
Next up is the conversational and friendly format established by the team to make every issue feel like a personalized statement.
Coming to the actual content, this newsletter will give you an overview of latest news from the social media multiverse, viral trends, industry predictions, and additional marketing content.
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If you’re a geek for case studies and real-world examples, Alex Garcia’s Marketing Examined will be an apt pick for you. (PS: I feel like case studies always work better because they’re not just a mere theory!)
This is one of my go-to digital marketing newsletters for days when I’m running out of new ideas to pitch to the team.
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Much like Socialinsider, HeyOrca also releases a weekly newsletter that’s packed with social media trends, industry updates, and latest news.
It starts off with a personalized letter, followed with news, product updates, and so on.
This especially works well for content writers and marketers who are looking for non-monotonous content to seek inspiration from.
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The name might initially throw you off but this is one of those digital marketing newsletters you can’t miss if you’re trying to get more organic traffic.
This newsletter is run by Ben Goodey, a content and SEO strategist who routinely shares his experience and advice.
Every issue includes actionable writing and content optimization tips that can help you get more clicks on your blog pages.
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HubSpot has recently made the headlines for losing over 80% of their organic traffic since March 24. However, that doesn’t take away from their vast content resources.
One of them is the ‘Masters in Marketing’ newsletter that specializes in expert interviews and case studies.
But if you want to stay updated on latest trends and get actual actionable tips to work on your project, this isn’t going to be a good fit for you at this stage.
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As a content writer, I have felt burnt out more time than I can imagine. And I’m sure fellow writers will have similar and relatable stories to share.
Sonia’s letter feels like a conversation regarding the same. Sure, you will find actionable tips and strategies, but most of all, you will find a writer who you can relate to.
PS: I also like to stick around for her signature witty tone 😊
At the end of the day, the best marketing newsletters aren’t just about sharing tips or updates—they’re about connecting with you, offering real value, and sparking new ideas. The ones I’ve shared above have managed to do just that for me.
Some inspire, some educate, and others simply feel like a friendly nudge to keep learning. I hope this list helps you find your go-to newsletters that you’ll actually look forward to opening.
Got a favorite marketing newsletter that’s not on the list? Hit me up—I’d love to check it out and maybe even add it here in the next update!
Purva is part of the content team at Vaizle, where she focuses on delivering insightful and engaging content. When not chronically online, you will find her taking long walks, adding another book to her TBR list, or watching rom-coms.