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Then drops “Nano Banana.” We connect the dots inside. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
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Hi ,
Some weeks, you don’t even have to look. The internet just hands you a story.
This time, it was Google. They launched Nano Banana and fired 35% of their small-team managers in the past one year.
I don’t know about you, but that combo says a lot about the reduction of approval chains in corporate.
Anyway, it got me thinking about how I run this newsletter too.
So, I’ve shifted the format a little. Scroll through and tell me what you like best. ⬇️
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🗞️ In today’s Marketing Scoop, we’re covering:
- Craziest GPT use case this week
- Real-life marketing case study that cost $0
- Top reads from the Vaizle blog
- Vaizle's 30 day update!
- Much needed meme therapy for marketers
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🏆 Found the craziest GPT use case this week
So, we have all VERY CLEARLY been underusing ChatGPT.
This is the kind of weirdly delightful stuff that makes me fall in love with AI all over again. ❤️ (If you find more, send them my way!)
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💯 Marketing case study: $0 campaign that reached half a country! 🇦🇷
Right after Argentina won the World Cup, food delivery app PedidosYa sent one push notification: “Your order is on the way.”
When users opened the app, they saw a live tracker of the World Cup trophy flying home with Messi and the team. By combining emotion and right timing, PedidosYa got over 25 million impressions and #1 trending spot on X.
Marketing is sometimes so SIMPLE. No product shoutouts. No offer codes. Just a heartwarming win. (Read more here)
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👇 Latest from the Vaizle blog
▶ If you've been planning to train ChatGPT on your own data and get CUSTOM responses, this will be your go-to guide.
▶ A lot of decisions you take are planned by someone else. Check how social proof comes into play. Don't believe me? Here's the evidence.
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😍 Exciting industry updates for marketing nerds
• LinkedIn will now tell you if a certain post helped you get more followers or not. Good for creators looking to build personal brand on LinkedIn. Read here.
• ChatGPT launched its cheapest plan so far in India for ₹399 ( $4.5)
• Google has very quietly added full placement transparency for Search Partner Network. (very relevant for people running Google campaigns!)
• Instagram now lets you link one reel to another. You can now tap straight to the next part. Check the update.
• OpenAI is opening its office in New Delhi - first one in India so far. (But why New Delhi & not Bangalore? Check here)
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⚡ 30 days in and Vaizle AI is getting better
30 days in and Vaizle AI is gradually picking up pace.
Right now, more then the number of users, I am concerned about the tool reaching the "right kind of users."
The ones who'll actually test it, break it, and give real feedback that makes Vaizle AI better.
If you run Meta Ads (or know someone who does), this is your invitation to join our group of early testers.
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😅 Meme therapy for marketers
I know first hand how hard it is to be a part of a 1-person marketing team.
If you're someone who relates, let me know and I'll keep such lighthearted posts coming!
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💌 We'd Love to Hear Your Feedback
What's one marketing trend everyone's talking about that you secretly think is overrated?
I'm genuinely curious. Let me know — I have a feeling your answer will be more honest than most LinkedIn posts 😅
Also, since I experimented with the format this time — did it work for you? Let me know. I go through all the replies!
✨ Quick housekeeping
- Move this to Primary inbox if it landed elsewhere
- Forward this edition to a friend for cookie points!
- Product questions? support@vaizle.com
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Thanks for being part of the group of marketers who care about growing together. 💛
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Here's to fewer boring tasks this month!
Nitan Jain
CEO, Vaizle
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