What’s hot this month? Peek for trends + toolkit links ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
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Hi
This edition of The Marketing Scoop means a lot to me.
Yesterday we pushed a long-planned project live. I'll share why this matters (both for you & me) later in the email. But for now, let's get back to sorting out what’s changed these last two weeks in marketing - and figuring out which parts are actually worth your time. ⬇️
🗞️ In today's Marketing Scoop, we're covering:
✦ Latest from the Vaizle Insights ✦ Exciting social media & marketing updates ✦ What's trending on Instagram and TikTok? ✦ The final surprise - Vaizle's newest launch
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👇 Latest from the Vaizle Insights
▶ AI agents sound complex, but they are surprisingly simple. See what really happens inside.
▶ 10 everyday tweaks to lift your Facebook Ads ROAS — grab the full playbook.
▶ Unsure what counts as a LinkedIn impression? Get the complete breakdown.
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😍 Exciting Social Media & Marketing Updates
• ChatGPT conversations & confessions could be used against you in court of law. Read the story here.
• OpenAI has launched ChatGPT agent that can browse, code, and even shop on your behalf. Catch the update .
• You now have a chance to scroll your Facebook and Instagram feeds without seeing multiple ads. Check how.
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🔥 What's Trending on Instagram and TikTok?
Before your notifications start buzzing again and take you away from this newsletter, let me quickly break down the latest trends that are perfect for August's social media calendar.
Here's what we saw more of:
• “Today would have been my birthday”
If you're also all about treating any random day like a mini-celebration, you will have a blast with this trend.
For example: "Getting an expensive bag because today would have been my birthday if I was born today" (Inspiration)
Perfect for flash-sale promos or “treat-your-self” product pushes.
• “Pack an order with me”
Audiences love the behind-the-scenes feel, and it subtly proves demand for your product.
• Big-text overlay reels
Simple B-roll + huge centred captions that pop on each beat. Viewers read without sound, and the bold type stops thumbs mid-scroll + it looks really aesthetic. Check the tutorial here.
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⚡ Vaizle AI Is Now LIVE - after months of wait
This week feels different for our whole team. (read: relaxed)
After months of steady building, we went live with Vaizle AI yesterday. Vaizle's AI agent is like ChatGPT, but specifically meant for your Facebook Ads.
Now, that we've done our part, this is where you step in. 😊
Try the beta version for $1 and get 1,000 credits.
Try it, push it, break it. Then tell me what works and what doesn’t. Your notes will shape the next update.
Grab your 1000 credits!
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